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May 10, 2018
AGS Conclave 2018 – What I Learned KATHY IRELAND:  THE POWER OF BRAND BUILDING – She’s a $350Million Brand, so I listened up. The Focus of her Career has been to: Uprise and Disrupt. (Reminded me of the Blue Ocean Strategy.) Have Market Dominance Lower costs in unusual ways, outside of the traditional model Have...
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